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Wednesday, May 22, 2013
The series chronicles the journey to the creation of Bravitude collection, giving us a glimpse into spirit and process that embodies the unconventionality of the Bravitude brand, while showcasing milestones such as the fittings with the collection’s celebrity ambassadors such as hip-hop royalty Ice Prince, Superstar DJ Xclusive, and R&B heartthrob Dipp among a host of other superstars. The first episode of the Road to Bravitude series takes us through the fitting process for Ice Prince’s ensemble piece, showing us the combination style and disregard for convention that Bravitude stands for..
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Following the past few weeks of achievements which has seen the Bravitude cross over into the Urban Dictionary, as well as the massive social media frenzy from the various definitions of the word Bravitude which garnered over 20,000 impressions Top trending Topic Nationwide on twitter for Weeks, the Bravitude name is no longer simply a title for the collection, but has become a term which describes the essence of strength, youth, style, and creativity.
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